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From: Matt Ibbs
Matt Ibbs Personal Training Services
Liverpool, Merseyside
0800 612 8955
Dear Friend
I know what it is like to struggle with your weight and the commitment and challenges you will face to help you get back in to shape. I have helped thousands of people through my personal training, boot camps, online training and e books to get to their targets.
The weight loss industry is literally a billion pound business. So-called ‘experts’ publish ‘reports’ and ‘diets’ that work miracles and are the ‘best’ way to achieving results yet the country is getting fatter, unhealthier, more stressed and out of shape.
You see, there is so much BS out there that it is a struggle for people to know what to believe.
‘Experts’ are preaching on about ‘no carbs’ or ‘low carb’ diets, personal trainers are making it more confusing by coming up with ‘revolutionary’ ways of training, given workouts fancy names to impress you and some are even telling how they can ‘site fat loss!’
In 2009 the British public spent over 6 BILLION on diets, nutritional supplements, weight loss products and books........
Fact #1
The diet and fitness industry in the UK is so loosely regulated that company’s can get away with advertising just about anything they want
Fact #2
The majority of Supplement Company’s either own or spend an awful lot of money with the top fitness magazines and websites meaning they can put a spin on an article in publications which makes them nothing more than disguised advertisements
Fact #3
The personal training industry is also loosely regulated with many untrained and unqualified personal trainers preaching to you the way forward and some qualification can be gained in just 1 weekend!
How many times have you gone in to work or spoken to a friend/family and they have heard about the latest diet or magic supplement, they bring an article on a celebrity’s latest diet and workout showing you how they got in to unbelievable shape after letting themselves go (probably not for the first time, i have lost count of the amount of new videos celebrity’s bring out each year). We ALL know people who are on a diet.
No wonder we are getting confused and do not know which way to turn
So many people have damaged their metabolism and ability to burn fat because of these; so called magic formula’s and diets. They are performing the wrong exercises and gym programs, wasting their time with specific ineffective workouts and achieving very little.
Lets Get To the Truth
1) You Should Not Be On A Diet: Lets say you weigh 200lbs and your ideal weight is 150lbs. This means you have been eating for a 200lb male/female. So when you lose weight we are not putting your body on a DIET we are putting your body on the required amounts of carbohydrates, proteins and fats needed for you to maintain a healthy, toned, energized physique at your IDEAL weight
2) Celebrity Slim, Atkins, Beach Diet, Cabbage Soup Diet, Low Carb Diets.......these are not they way forward. They all preach the same message.
Since when have carbohydrates become so bad? They are the MOST IMPORTANT energy source in our diet given us the energy needed to burn fat, complete our workouts and tone up.
The reason we have started to feel so bloated on bread is because supermarket have up to 20+ ingredients in theirs where as your local baker will use 5! Changes to make things more convenient are the reason behind the negative press of carbohydrates. We want things to last longer
We have all known for a long time that wholemeal, wholegrain is the product to buy yet we are wiping this out of our diet because by reducing carbohydrates in your diet you are also reducing your body’s water intake meaning the scales show a quicker weight loss. Yet; OUR goal is FAT loss not weight loss!
3) We have lost track of portion control and frequency: Family commitments and the pressures of the workplace have meant food production is no longer nutrition led but has become convenience focused. Takeaways, snack machines, drive thru, ready meals are slowly taking over our diets.
As we are now more convenience focused we are in taking MORE than our body needs
4) We are less active: We drive 5 minutes to the shop, we drive to take the dogs for a walk, we take lifts instead of stairs, we take escalators instead of stairs, we play football on the tv rather than outside with our friends. This may seem like little things but making small changes to our daily routine will make a huge difference.
I joke with my clients that we are slowly becoming robots because we are being dictated to and forgetting what we know is right for us. Even driving is becoming easier with some cars being able to park for you and cruise control!
I have spent so much of my time fine tuning my workouts and looking for what gets my clients the quickest and safest results possible. I was one of the first personal trainers in the UK and the first in Liverpool to offer a 100% Money Back Guarantee and know what it takes for you to get there.
NONE of my trainers in Liverpool will offer you cheap ineffective ways of getting in shape or BS you about training tips and nutritional plans.
WHAT WE DO WORKS AND THAT IS WHY WE ARE THE MOST SOUGHT AFTER PERSONAL TRAINING COMPANY IN LIVERPOOL
MY OWN PERSONAL ACHIEVEMENT
I moved to Liverpool in 2005 and bringing my knowledge and experience of training I set up YOUR first BOOT CAMPS and WEIGHT LOSS SPECIALIST PERSONAL TRAINING COMPANY.
With my clients achieving such phenomenal results and the business growing I was able to employ new personal trainers. It took me 1 year to find my first personal trainer and a further 7 months to employ the 2nd. I had set such high standards I was not ready to just take on anyone and flood Liverpool with personal trainers. I wanted my trainers to offer the same guarantee and knowledge to their clients that I do.
And in 2008 my clients got me the TOP AWARD in the UK for personal training.
I was voted IFS UK PERSONAL TRAINER OF THE YEAR 2008.
To be ranked alongside Angie Dowds (Sky1 The Biggest Loser) and now Stefanio Chiriaco (LA Muscle Tv) as one of the UK’s Top Fitness experts has meant so much to me personally.
All this would not have been achieved without the dedication and hard work to my clients of both the personal training and boot camps in achieving their goals and continuing to set such high targets.
Here is what you get with our Personal Training in Liverpool
Guidance
With our workouts and nutritional plans we will guide you 100% through each and every stage of your goals.
Knowledge
We are not new to the industry and we give you a plan that is specifically designed for YOU and ensures your success. We talk you through EXACTLY what and why we are doing things so you have a full understanding of what you are achieving.
Support
We will give you mental, physical and emotional support throughout your training and nutritional plan. This is CRUCIAL to your success and you have 24hr access to your trainer should you have any problems, concerns or questions relating to your plans.
Motivation
We want to you get in to shape as much as you do and we will motivate you every week to ensure reaching your goals is EASY and not a CHORE. Without specific motivation it is VERY DIFFICULT for most people to get back in to shape which is why so many people quit
Accountability
You are monitored EVERY SINGLE WEEK to ensure you stay on track which means you getting to your goal is inevitable
Personalized Nutritional Plans
Nutrition plays a MASSIVE part in you achieving your success. We will give you a specific personalized nutritional plan that is specifically designed for you. Your calories, carbohydrates, fats and proteins are worked out to your current weight and goals and changes throughout your program. We do not use a nutritional software, book or any other fancy name diet.
Effective Workouts
You will not see ANY of us bring in fancy equipment or ‘latest training toys’ to your workouts! What we do is highly effective workouts that works all energy systems and burns the maximum amount of calories in that period of time. If you want to bounce up and down on a ball or stand there shaking a dumbbell or vibrating on a plate we are not the training company for you.
A ‘Slight’ KICK when you need it (",)
Come on! Everyone struggles with motivation and has days when they do not feel like it. That is why we are here to give you a lift, cheer you up and make sure you achieve everything possible from the workouts – this is not possible without a trainer.
Please understand. We only care about your health and happiness as much as you do. If you are not fully committed to the program and just like the idea of having a personal trainer this is not for you. We do not take on anybody and are just not here to collect your cash.
We will not stand by the treadmill for 30 minutes watching you run, we will not stand there looking in the mirrors or chatting to our friends while you struggle on exercises. If you are looking for a low end personal training services in Liverpool this is not it.
We give you a FREE trial for 2 reason
1) So you can see exactly how our personal training and nutritional plans work and the commitment you get from our trainers. Allowing you to make informed decision about whether you feel we are the right Liverpool personal training company for you.
2) It will allow us to see whether you are really fully committed to the program and if you are really ready to get in to unbelievable phenomenal shape.
We know that as clients you represent us. If we fail to get you results you tell your friends.....if you don’t look good you tell your friends........if we are not committed you tell your friends.......if we let you down you tell your friends......
I WILL NOT ALLOW MY PERSONAL TRAINING COMPMANY’S REPUTATION TO GET TARNISHED
And that is why you will have our full commitment and support system to ensure you do achieve results....to ensure you do tell your friends how great we are.....to ensure your friends comment and want to know ‘What diet you are on?’ and to ensure you start to feel more confident and energized and back to your best.
100% IRON CLAD MONEY BACK GUARANTEE
While I cannot promise you that effective weight loss is easy I can promise you that if you apply the effort and determination my team will give you all the knowledge and support needed to get you to your final goal. You will not be provided with any secret potion, supplement or surgery but what you will get is guaranteed results if you follow our proven weight loss formula.
And what's more....We offer a 30 day money back guarantee. If at any point within the first 30 days you are not happy with your training program or you just feel the plan is not for you then we will give you a 100% refund.
Still Interested?
Please Call Matt on 0800 612 8955 for your FREE Life changing weight loss and fitness consultation.
ACT NOW CALL -0800 612 8955
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